Learning fundamentals of effective business writing


By Goke Ilesanmi


There are four different skills of communication. These are listening, reading, speaking and writing. Listening and reading are technically referred to as Receiving or Receptive Skills because they are about assimilation; while speaking and writing are called Transmitting Skills because they are about articulation or dissemination. And mastery of all these skills is very important. But our main attention here is on writing skills given the thematic focus of this discourse.


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Making your team committed through listening

By Goke Ilesanmi

Have you ever taken time to find out the level of commitment of your team as a manager or leader? If you have, what is the result of your findings – low or high? If the result shows their commitment level is low, this may be due to many reasons. One of them may be your failure to listen to your team. Superior leadership involves listening to your subordinates to get their valuable input, and it is rewarded with their trust in you and their commitment to the job. Read the rest of this entry

Addressing workplace group conflict effectively

By Goke Ilesanmi

Only very few workplace situations are as annoying as belonging to a team experiencing conflict. Conflict disrupts productivity and leads to frustration. It is noteworthy that there are no quick fixes for this. There are typically many reasons for team conflict. The desire to make one’s feelings known is the first step towards solutions. Gary Harper, author of “The Joy of Conflict Resolution: Transforming Victims, Villains, and Heroes in the Workplace and at Home”, says in conflict, each person has his or her story and people tend to see themselves as either the innocent victim or perhaps the righteous hero. Read the rest of this entry

Enhancing performance with high expectations

By Goke Ilesanmi

performanceEconomic performance is the basic function and contribution of any business enterprise, and the major purpose of its establishment. To achieve economic performance and results, a lot of (hard) work is required, and the work has to be thought through and done with direction, method and purpose. Peter Drucker, a renowned business management consultant says to make any business effective, the executive can start with a model of the “ideal business” Read the rest of this entry

Why firms should keep accurate employee records

By Goke Ilesanmi

One of the tasks that organisations need to take seriously is the accurate handling of employee records. It is necessary or even compulsory for organisations to maintain and update an employment file on every employee at least for organisational and legal purposes. In short, documentation of employee performance and conduct is a critical function for effective managers today. Read the rest of this entry

Rising above average to the peak

By Goke Ilesanmi

topTo rise above the majority, you must develop qualities and discipline that the average person lacks. You need to take the lid off yourself and capture momentum for your life by breaking through barriers and reaching new heights. The entire creation possesses the principle of potential and you have the ability to accomplish your God-given purpose, but the release of your potential is up to you. Read the rest of this entry

Employing more staff for your business

By Goke Ilesanmi

If you have reached a point where you need to employ more people for your business in order to remain competitive and become more empowered, you need to understand that extra manpower entails a whole new string liabilities, expenses, paperwork and even of legal obligations before bringing just anyone on board. Research shows that hiring mismatches can result in high turnover, absenteeism, higher healthcare costs, workplace violence and theft, which mean huge costs to an organisation’s bottom line as well as corporate reputation. Read the rest of this entry

By Goke Ilesanmi

When we talk about any form of verbal communication, the issue of tenses is very important because tense is any of the verb forms relating time to action. This time is basically divided into past, present and future. There is actually a problem when we cannot accurately relate time to action and use the appropriate tenses in a given business situation. Read the rest of this entry




COURSE FEE:N50,000 (VAT not inclusive). This covers registration fee and online training material. NOTE: The first five people to register will get a book free. 


MODE OF PAYMENT: Pay the N50,000 (VAT not inclusive) into Gokmar Communication Consulting Acc No: 1013548091 at Zenith Bank.


NOTE: Pay 5% VAT (N2,500), using our corporate TIN: 17042669-0001.   Read the rest of this entry


By Goke Ilesanmi


Every day, managers and employees need to make decisions that have moral implications. And those decisions affect their company and shareholders. Conducting business in an ethical manner is the responsibility of everyone in an organisation for legal and business reasons. And as a manager, it is important to understand your ethical obligations so that you can meet your company’s expectations as well as model appropriate behaviour for others to emulate. Read the rest of this entry

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